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Case Study

Farmer’s & Merchants Bank

Need: Difficulty allocating new direct mail and radio leads to sales team by location in Southern California         

Solution: Created a “Dealer Locate” that took into account a unique territory assignment, and then performed a “Round Robin” solution within each territory so that Agents were given an equal number of qualified leads

Duration: 2 years

 

Conseco Health - The largest long term health care insurance company

Need:  To create a lead generation program that would be distributed to 22 regional Sales Directors on a daily basis.  Conseco mailed about 1 million pieces of literature every month to seniors about long term health care info

Solution: Concorde Communications was chosen to be the Inbound Telemarketing lead capture service to get interested leads, update database and forward theses leads to 22 regional sales directors.

Duration: 3 ½ years

 

Well’s Fargo

Need: Wanted to develop a large client base interested in purchasing a nation-wide inventory homes that had been in foreclosure.  Advertising campaign consisted of using various newspapers and radio spots nationwide.

Solution: Concorde captured all leads, sent out (via mail or fax) foreclosure listings in one of 20 regional areas.

Duration: 1 ½ years

 

Jacoby & Meyers

Problem:  Needed support for personal injury inquiries that came at all hours from nationwide radio and television spots

Solution:  Created 24/7 inbound Injury Hotline for Len Jacoby, we capture the lead information, and then immediately relay to a roster of lawyers’ located in the potential client’s zip code.

Duration: 5 years

 
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Enterprise Applications

Healthcare

Marketing and Advertising

Telecommunications
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